Dilbor
+ (44) 795 283-16-47

Brand awareness — Cambridge R7

Local-first social media strategies designed to put your brand in front of the right Cambridge audiences. Paid + organic campaigns, creative content and measurement.

  • Local focus: Cambridge neighborhoods, student & small business audiences.
  • Platforms: Instagram, Meta, X, LinkedIn.
  • Outcome: Reach, recall and community engagement.
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Local brand visuals

Campaign goals

  • Increase local awareness by 30–50%
  • Drive event sign-ups and store visits
  • Grow engaged followers with quality interactions

Targeting

Geo-targeting, interest clusters, lookalikes from customer lists and retargeting website & social engagers.

KPIs

Impressions, CPM, reach, ad recall lift, engagement rate and offline conversions where available.

Our approach

We blend creative storytelling with performance testing. Start with a two-week discovery to map assets, define audience experiments and set measurement.

  • Discovery & audit
  • Content sprint (2 weeks)
  • Ad testing & scaling
  • Monthly optimisation
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Planning session

Case studies

Case: local cafe
Case: retail burst
Case: event promotion

Selected wins: +42% reach for a Cambridge café; event sold out via Instagram ads; student sign-ups increased 3x with a targeted TikTok test campaign.

Account manager

Alex Turner

Account Lead — Cambridge

Senior strategist with local market experience and performance marketing background.

Team & production

Creative producers, copywriters and paid media specialists work as a single squad. We schedule weekly reviews and deliver clear asset lists so your team can approve content fast.

  • In-house creative
  • Local photography and UGC sourcing
  • Reporting dashboard with monthly insights

Packages & pricing

Monthly management + small ad budget. Ideal for cafes & small retailers. From £750/mo (ex. ad spend).

Multi-platform campaigns, custom creatives and A/B testing. From £1,800/mo (ex. ad spend).

Full-funnel strategy, creative production and offline tracking. Custom pricing based on scope.
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FAQ

How long to see results?

Early signals in 2–4 weeks; meaningful reach/awareness after consistent activity over 2–3 months.

Do you manage creative production?

Yes — in-house creators and local shoots are available as part of packages or on a per-project basis.